JD.com is one of the leading e-commerce businesses – it is lead by Richard Liu Qiangdong, one of the most established entrepreneurs in Beijing and has one of the most interesting business histories. Richard Liu Qiangdong has led JD.com to be one of the most technologically advanced and data driven e-commerce company and retail providers, online or offline. Moreover, JD.com under the leadership of Richard Liu Qiangdong has done a lot of sustainable efforts in order for the company to be more environmentally friendly and they are also making efforts to give back to the community that has helped them attain this kind of success.
JD.com has projects like the Grean Stream Initiative and Recycling Program that has reduced their waste production and their emissions – they have also promoted better and sustainable options to the community. JD.com has also shifted their plastic packaging for a more sustainable option – they are now employing a courier service that is completely plastic free. JD.com is also helping start-up companies and physical stores in their community by letting them in their technology and they are making them utilize the logistics and inventory technology that JD.com is employing in order for them to improve their productivity and business efficiency.
JD.com knows that they have a huge platform and they want to utilize this to help more people and to extend their influence through their network which had more than 300 million active users.JD.com has also used their platform in order to expedite the packaging and delivery of donated goods into areas that are in need of the donations – and they use their technology to track every single step of the way including the consumers and suppliers. They use this system to increase the efficiency and to punctuate on the philanthropy of JD.com in China, and to the world. JD.com recognizes their platform and they want to run their business in a way that they are leaving a positive impact in their community – which is why they do not want to be selfish with their technology, resources and innovative ways in order to uplift the community as a whole.