If you are looking for a healthy alternative to eating regular meat, you are in luck. There is a new burger that has hit the market that just might light up your tastes buds. It’s called the Impossible Burger, and it’s a plant-based option that designed for special people such as yourself. To help meet their growing demand, OSI Group is helping out and has the manpower get that burger to the restaurant that you love to visit. The McDonalds leading meat supplier has been around for decades and knows a good time to get in on the action when it sees there is potential in other options aside from meat.
Impossible Foods came up with the best food solution to meet the needs of the consumers who don’t want to eat meat. What they did not foresee was how popular their decision was going to turn out. Without OSI Group stepping in to help, they would have run into a disaster. McDonalds has not made a decision yet as to whether it will join in the number of restaurants adding plant-based options to its menus. However, other establishments have wasted no time and are seeing soaring profits as a result. These options are proving to be popular that such restaurants as White Castle, Burger King, and The Cheesecake Factory. Two of them actually have the Impossible Burger on their top food menu.
If you own a restaurant and are looking to get more customers to come in, you should consider adding the popular Impossible Burger to your menu as well. OSI Group is doing what they know best and that is meeting customer demand by bringing in the tools to handle it. After all, they do this on a global level. So it’s no surprise that this company wants in on what trending right now. OSI Group has done a smart thing by joining Impossible Foods to supply a successful product. This idea of servicing people who have their own eating habits that make for a healthy lifestyle should spark them to come up with their very own plant-based line.
The search for the perfect beef substitute has been well underway for the past decade. Impossible Foods was launched in 2011 in search of an all plant-based burger that would carry all the characteristics of a beef burger with a plant-based composition. The Impossible Foods food scientist remained focused in their labs from 2011-2016 when they emerged with their solution to the 100% plant-based burger. The base of the burger was set on the protein called “heme,” which is found in both plants and animals. The”heme” protein used by Impossible Foods for their Impossible Burger is from the root of the soybean plant. There is not meat product in the Impossible Burger, and it is entirely plant-based, yet it looks, smells, tastes, looks, feels, and “bleeds” like a beef burger.
Soft Launch and Debut
The soft launch of the Impossible Burger was set for mid-2016. Impossible Foods made arrangements with a New York Restauranteur called David Chang to use his restaurant for the debut location. New York is a central location for many food critics and publicity capital, so the Momofuku Nishi Restaurant ended being a perfect place to debut the flagship burger by Impossible Foods. The Impossible Foods staff were very excited at the positive reviews that were reported and written about its Impossible Burger. Soon after the showing and tasting order for the flagship Impossible Burger was being received at the headquarters of Impossible Foods. By mid-2019 Impossible Foods realized they needed a co-production partner to meet all the many demands for the Impossible Burger.
OSI Group was delighted to be offered a co-production agreement with Impossible Foods and as soon as the deal was finalized OSI Group began outfitting its Chicago plant according to the required specifications of the production plant Impossible Foods required. OSI Group modeled its production plant on the already existing Impossible Foods production plant in Oakland. Sheetal Shah, a spokesperson for Impossible Foods, said Impossible Foods looked forward to working with the well-known McDonalds distributor and meatpacker for 65 years. Impossible Foods’ spokesperson also mentioned how confident Impossible Foods was now that it had the expert support, distribution network, and expertise of OSI Group.
OSI Group to co-manufacture the Impossible Burger
OSI Group History
In 1909 Otto Kolkovsky and his two sons landed in the United States as German Immigrants. They moved to Deer Park, a small suburb of Chicago. It was not long after landing that Otto and Sons was the name of their meatpacking store which expanded throughout Chicago. In 1955 Ray Kroc the owner of McDonalds, offered Otto & Sons to be the official producer of the McDonalds franchise burger. Both companies expanded internationally, McDonalds thru its franchises and OSI Group as its official meatpacker. OSI Group carries on that tradition today now for over 65 years. OSI has always expanded into other areas of service because of its deep innovation history allowing it to serve multiple needs in the food industry. OSI has proven itself by over 100 years of award-winning innovations to the food industry.
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Impossible Foods is a Redwood City headquartered business specializing in producing plant-based foods. Impossible Foods launched its business in 2011 with the focus of solving the solution to finding a 100% plant-based burger. Specifically, Impossible Burger was seeking to produce an all plant-based burger that tasted, smelled, looked, cooked and “bled” like beef, but retained its 100% plant-based quality. In 2016 it was ready to showcase its discoveries. It significant development was a plant-based burger with “heme,” which is a protein found in the roots of the soybean. “Heme,” as seen in both animal and plant protein, is what causes beef to taste like beef. Food critics and others first tested the Impossible Burger in mid-2016 in a New York Upscale restaurant owned and operated by David Chang. The Momofuku Nishi debut of the Impossible Burger was widely received.
Growing Demand Increases
Soon the Impossible Foods flagship burger began to be demanded by thousands of restaurants. Unable to keep up with the production demand at its 68,000 square food production facility, Impossible Foods offered a co-production agreement with OSI to help it keep up with the order. Sheetal Shad, speaking for Impossible Foods, says Impossible Foods can go anywhere and everywhere now with the support of OSI. OSI is located in 17 countries with sixty-five locations and over 20K employees.
Meat supplier OSI Group recently partnered with Impossible Foods, a plant-based burger producer to pool their efforts to meet the increasing demand for impossible burgers. The growing demand for the burger is rampant in various outlets that include large restaurant chains, independent restaurants, and commercial outlets. OSI Group has globally supplied food products for over 100 years and has 65 facilities in 17 countries, which will help to furnish the high demand for Impossible Burger. The company provides food products to McDonalds, one of the most famous food joints globally. One of the major suppliers of Impossible Food products is Burger King, which owns around 7,000 outlets nationally. Although Burger King uses 59 stores to supply the impossible Burger since April 2019, they will start stocking nationwide shortly after holding a planned launch countrywide. See also on Forbes.
Globally, most consumers are becoming environmentally conscious to reduce meat consumption, which is increasing the demand for plant-based sausages and burgers. This demand will financially benefit the partnership as each company offers varying characteristics. OSI Group will offer financial support, expertise, and a supply channel through their multiple outlets such as McDonalds, while Impossible Foods launched the Impossible Burger, which took the market by storm. When responding to customers who questioned whether McDonalds will supply the Impossible Burger, Sheetal Shah, Impossible Foods’ senior vice president of product and operations told them that they were prepared to go anywhere and everywhere to meet their increasing demand.
The senior executive vice president for OSI North America, said the time has come for plant-based meat substitutes when addressing reporters. He said the time was right to grab the opportunity as many companies such as Beyond meat and Maple Leaf Foods Inc, that are offering vegan meat substitute products are expanding their facilities to meet booming demand while reaping significant benefits. The partnership will also financially help Impossible Food’s plan to launch and extend its operations in Asia, where demand for meat is very high. Read: http://www.fooddrink-magazine.com/index.php/articles/producers/1308-osi-group
There is good news for vegans and vegetarians. Now, more than ever, mainstream fast food chains are incorporating more plant based food options into their menus. Because of this trend, vegans and vegetarians will now have more dining options, and they will be able to easily enjoy meals with family and friends who do not subscribe to vegan and vegetarian diets. McDonalds will soon offer the Impossible Burger as McDonalds leading meat supplier, OSI Group, will be working with Impossible Foods to make this a reality. When Burger king worked with Impossible Foods to create the Impossible Whopper, it was never expected that this plant-based option would sell so well.
Sales exploded, and there was difficulty making enough supply to meet the demand. Since Burger King’s Impossible Whopper had a spectacular turnout, OSI Group and Impossible foods are more than optimistic to partner together to create the famous impossible Burger, and they anticipate the same turnout that occurred with the Impossible Whopper since it became so popular so quickly. Plant-based burger options are soaring in popularity, and McDonalds wants to jump in on the action and get a piece of the profit pie. The date on which the Impossible Burger will be released is unknown at this time.
The Senior Vice President of Impossible Foods, Sheetal Shah, is pleased that the Food and drug Administration deemed soy leghemoglobin to be safe as this is one of the main food ingredients in Impossible Foods plant-based burgers. With this development, there is no reason that Impossible Foods cannot sell their plant-based burgers in mainstream grocery stores, offering even more plant-based options to both vegans and vegetarians. It seems that now, their main focus is getting plant-based options into as many fast food restaurants as possible. When Impossible Burgers will end up in grocery stores is unknown at this time. It is anticipated that when Impossible Burgers do finally end up in stores, retail sales will soar.
Read more: https://www.businessinsider.com/i-went-to-a-mcdonalds-factory-and-saw-how-the-burgers-are-really-made-2018-10
Sheldon Lavin is the chief executive officer and chief and chairman of the meat processing company OSI Group LLC. He recently sat down to talk about the company and his career background. Lavin had a number of intriguing things to say about the company as well as how he got started in the meat processing and distribution business. Prior to getting involved with OSI Group, Sheldon Lavin worked as a financial consultant. He went into financial consulting in order to give himself key knowledge on how to manage his own business one day. His academic background in both accounting and finance also played a role in his decision to get into his initial career.
Lavin became a part of OSI Group when he arranged financing for the first meat processing facility in West Chicago, Illinois. He provided capital for the Kolschowsky family to get funds to make improvements on the facility. During the next several years, Sheldon Lavin would then continue to be involved with the company and eventually become its owner. Once taking over OSI Group, Sheldon Lavin looked to grow the company and make it into a world class food processing enterprise. Over a span of two decades, Lavin helped expand the company to 17 countries worldwide. With this expansion, OSI Group would eventually become one of the top meat processing and supply companies in the entire world.
Sheldon Lavin revealed that OSI Group is located in 17 along with having over 70 facilities worldwide. The range of products the company sells include protein items, sauces, vegetable items and baked goods. All of these products have allowed the company to help many food retailers and restaurants get what they need to satisfy their customers. When taking over OSI Group, Lavin looked to make the company very entrepreneurial. This meant that the company would emphasize innovation and independence among all of the managers and employees. The company operates like a family where all of the employees and managers work together and support one another. The current entrepreneurial culture is one of the main reasons why OSI Group continues to be among the most successful companies in its industry.
OSI Food Solutions is a company that provides processed food products to its customers. The company has been operational for the past one century. In the period that the company has been operating. A lot of changes have happened. The company has developed from a butcher shop to now one of the leading companies in the world.
Under the leadership of CEO Sheldon Lavin, this company is now on the Forbes list of the top 100 private companies in the United States. OSI is currently valued at $6 billion. The company has grown tremendously in the past few decades, due to the impact of the top leadership.
OSI Food Solutions is expanding its operations further, this time focusing on areas that have high potential but are yet to be put under the company’s control. The main focus of the company currently seems to be in Europe. Europe has a high potential market for processed foods but OSI is yet to capture the market as they would wish. In the last three years, the company has made some huge strides towards putting this region under its control. They started by taking control of some big and high potential food companies in the region. Baho Food, a Dutch food company, is the first company from this region to be acquired by OSI.
OSI Food also acquired another UK food company known as Flagship Europe. This company was at the beginning of 2018 renamed Creative Foods. These two acquisitions have the potential to make OSI Food Solutions operation in Europe to gain momentum. The management at OSI right now is determined to see the company take control of this market. The focus that has placed in this region will definitely lead to success. The leadership has a keen eye on developments that are taking place in this industry and is trying as much as possible to become more prominent.
OSI Food Solutions is looking for organizations which offer them a chance to grow. In all the partnerships that they have made with other companies, they have retained the previous management teams. What they need is to have people who are near the customer. By training these people, the company can deal with issues that customers raise. The main objective of any business should be to follow what the customer wants. OSI Food Solutions is getting it right by working closely with the people who understand the customers more than the senior management do.